When it comes to innovating the customer experience, CX
professionals serve as the customer’s proxy, identifying ways the
experience can be improved and translating that opportunity into
Customer information exists in nearly every functional area of
today’s companies. Attempting to seek out, evaluate and integrate
the relevant sources of customer information provides real value.
For CX professionals to be responsive to ever-changing market
demands, they must transition from being responsible for customer
listening to being the strategic architect of customer experiences.
Does your company have a culture that demonstrates their commitment
to customers in their everyday actions? At Walker, we have a
framework for helping companies create customer-focused action. We
As Customer Experience (CX) leaders, we are in a position to build
extraordinary CX programs that inspire and motivate our
organizations to deliver an outstanding customer experience.
Here are a few...