In order to optimize the return of your customer satisfaction
and loyalty program, the insights must be relevant
and aligned with the corporate business strategy. After the
strategic planning process,...
All customer retention strategies rely on a network of internal and
external resources. However, a few key resources often get
overlooked: Social media analyst: Individuals who are involved
with your ...
Many companies get out of balance with their customer survey
research. They spend more time managing the program instead of
using the insights. Consider these three best practices for taking
Another in my 140-word series. As customer experience
professionals, we often conduct customer surveys that primarily ask
customers to provide answers from a defined set of response
options. While I...