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Best practices for communicating action

As a customer strategist, you need to do your due diligence to ensure your message is reinforced. Whatever you do, don’t just deliver your message and walk away. The message needs to be consistent and reinforced in order to really have an impact. Consider some of the following best practices:

  • Use multiple communication vehicles
  • Send follow-up messages
  • Provide status or progress reports
  • Ensure leadership actively supports the effort

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Walker Weekly

Walker is a consulting firm specializing in customer experience. Helping businesses for more than 75 years, Walker’s diverse team of consultants provides tailored, comprehensive solutions to help companies achieve their business objectives and grow shareholder value. Walker specializes in customer retention and growth, using predictive analytics and other innovative approaches. Walker works with some of the world’s most influential businesses as well as emerging organizations of all sizes. For more information, please visit

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