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Helping you put the customer at the heart of every decision.

Common mishaps for Customer Experience (CX) strategy

There are many reasons customer strategies can fail; however, being mindful of these potential mishaps can help you maximize your probability of success:

  • CX program is not aligned with corporate metrics
  • Being afraid to break the trend
  • Rushing to execution
  • Taking the plunge with only short term goals
  • Effort is developed in a vacuum
  • Buying a tools is not the same as implementing a program
  • CX strategy is not aligned with brand position

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Walker Weekly

Walker is a consulting firm specializing in customer experience. Helping businesses for more than 75 years, Walker’s diverse team of consultants provides tailored, comprehensive solutions to help companies achieve their business objectives and grow shareholder value. Walker specializes in customer retention and growth, using predictive analytics and other innovative approaches. Walker works with some of the world’s most influential businesses as well as emerging organizations of all sizes. For more information, please visit

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