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Facebook fan pages for the customer strategist

Customer retention programs

My usage of Facebook has recently evolved from staying in touch with friends and family to accessing information that helps me in my job as a customer strategist.

Below are the Facebook fan pages that come in handy for work purposes.   

Harvard Business Review – Access to great content about todays business challenges.

TED Talks – Inspiring videos and a great way to learn powerful presentation techniques.

The Economist – A way to keep up-to-date on global trends.

Mashable – Helps to stay on top of how social media is impacting how we connect with customers.

McKinsey Quarterly – They have relevant content on challenges facing todays business world. I also enjoy the interactive tools that they use for sharing information, which is a common challenge for the customer strategist. 

Walker – Walker is a customer strategy consulting firm. They use Facebook to distribute blogs and videos and is a great way to keep up-to-date on the topic of customer retention programs, customer listening, and customer insight.

Zappos.com – I enjoy watching the company who built a business model around the customer experience interact on social channels.  

Are there other must follow fan pages for professionals who are dedicated to the customer experience?

About the Author

Leslie Pagel

Leslie Pagel

As vice president of customer experience, Leslie is responsible for incorporating the voice of Walker’s customers into the solutions development process. To do this, Leslie spends the majority of her time interacting with Walker account teams, clients, and prospective clients to understand their business challenges. She coordinates several listening posts that are used to drive strong client relationships and enhance our consulting and technology capabilities.

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