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Strengthen your presentation with follow-up

You have just completed a presentation, but the work isn’t really over once it’s over – you still have plenty of opportunity to strengthen your messages and increase the odds of success. Review the list below and check the ones to include as you plan your post-presentation follow-up activities: 

  • Evaluation – Send out an evaluation after the presentation. Focus less on how you performed and more on how effectively you met your objectives.
  • Team Meeting – Meet with your team – both internal and external – to discuss the impact of the presentation.
  • Report – Develop a report on the key initiatives that emerged from the meeting.
  • Holdbacks – Consider holding back particular information or material that may be more effective to distribute after the presentation. 
  • Proceedings – Publish and distribute a recap of the presentation.
  • Action Items – Distribute a list of action items from the presentation. Include assignments and due dates. 
  • Commitments – Follow up on any commitments made during the presentation to include requests for additional information or resources. 
  • Targeted Follow-ups – Meet with key individuals after the presentation to get feedback and/or secure their support. 
  • Proof – Seek and promote quick wins from action prompted by the meetings. 
  • Shortcomings – As time advances after the meeting, cite missed deadlines and/or process miscues based on commitments from the presentation. 
  • Timing/Touchpoints – Consider a schedule of activities to keep key points from the presentation top of mind. 
  • Relevant Information – Distribute articles, white papers, reports and other relevant information that support or complement the points made in your presentation.

About the Author

Walker Weekly

Walker is a consulting firm specializing in customer experience. Helping businesses for more than 75 years, Walker’s diverse team of consultants provides tailored, comprehensive solutions to help companies achieve their business objectives and grow shareholder value. Walker specializes in customer retention and growth, using predictive analytics and other innovative approaches. Walker works with some of the world’s most influential businesses as well as emerging organizations of all sizes. For more information, please visit www.walkerinfo.com.

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