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Helping you put the customer at the heart of every decision.

The Box

Are you finding it hard to get people to take action on the customer feedback your program delivers? Is it difficult to get traction with your listening program?

Maybe your co-workers can’t see past their box. No, not their cubes, but their day-to-day routines and tasks. It is amazing how much is missed when we are focused on something else.



Help re-focus your organization. Develop ways to get your program noticed. Branding your program and starting a campaign are great places to start.

Being in a box can also be applied to customer loyalty managers. Are you blind to any parts of your organization? Can the voice of the customer be used anywhere else?

Avoid the box. Be active.

Dan McCormick
Marketing Communications

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