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Three activities for engaging company leaders

Focus on these three activities to gain support from senior leaders:

  1. The payoff – show senior leaders that customer-focused actions have an impact on the business.
  2. The plan – Share the framework for driving results, including a plan to engage others in the organization.
  3. Their role – Customer initiatives need visible senior leadership support. Outline what they can expect, including their involvement in delivering communications, allocating resources, and celebrating success.

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Walker Weekly

Walker is a consulting firm specializing in customer experience. Helping businesses for more than 75 years, Walker’s diverse team of consultants provides tailored, comprehensive solutions to help companies achieve their business objectives and grow shareholder value. Walker specializes in customer retention and growth, using predictive analytics and other innovative approaches. Walker works with some of the world’s most influential businesses as well as emerging organizations of all sizes. For more information, please visit www.walkerinfo.com.

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