Insights from Big Data
With the growing amount of data available in companies today, professionals are asking “How do we use this data to create meaningful insights that give us a competitive advantage?” Here are six steps for finding value with Big Data: Start at the End...
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Free Beer and New Concepts in Employee Perks
I was talking to someone in HR this week.  At one time, they were a trendsetter in terms of perks offered to employees.  However, they have not done anything really new or innovative in years, and what was once progressive now lags many companies. ...
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Extraordinary customer experiences
Does your company deliver extraordinary customer experiences? How does an extraordinary experience happen?  One great tool to help answer these questions is a journey map. A journey map provides a complete picture of the customer experience....
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Five characteristics for good insights
Customer data can produce a variety of insights, but how do you know if those insights are worthy of sharing? Good insights should have these five characteristics: The insight provides a clear advantage over the status quo The insight is compatible...
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Storytelling lessons from church
If you are a customer experience professional then you are likely called upon to make a number of presentations. And if that is the case, it helps to be a good storyteller. After all, people really want to know the story behind the data. Being a good...
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