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Hey! You! Get In To This Cloud

What is the role of a Strategic Account Manager?

I ran a random selection of descriptions of the SAM role through Wordle to create this captivating word cloud.  Sure, it’s not the most scientific of experiments, but the result is compelling and sound.

Image created at http://www.wordle.net/

Strategic Account Managers focus first on customers.  SAMs provide accounts with strategic business solutions and services.  SAMs manage team relationships.

Squint and you’ll see some elements of the SAM role that are emerging as critical skills – most notably, being consultative.

What do you see in this cloud?  Are you in here?

Jennifer Batley
VP, Strategic Accounts

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