Walker Information
Helping you put the customer at the heart of every decision.

Thinking Visually

One of my favorate bloggers is a guy named David Armano. I like him because he has a talent for creating visuals that illustrate both simple and complex concepts. He recently published this slide-share presentation, which includes some tips for visual thinking.

As customer advocates, we are responsible for articulating the customer perspective to broad and diverse stakeholder groups. Visual thinking is often an underused tool that I believe will help us communicate this message.

Take a look and tell me what you think.

Note: This post was originally published in Customer Connection on 1/26/2009.

About the Author

Leslie Pagel

Leslie Pagel

As vice president of customer experience, Leslie is responsible for incorporating the voice of Walker’s customers into the solutions development process. To do this, Leslie spends the majority of her time interacting with Walker account teams, clients, and prospective clients to understand their business challenges. She coordinates several listening posts that are used to drive strong client relationships and enhance our consulting and technology capabilities.

Connect with Leslie

0 thoughts on “Thinking Visually

  1. Very excellent article indeed! I liked the 6 steps that were advocated and devised a way to remember them:

    From "Empathize, Memorize, Analyze, Synthesize, Visualize, Materialize

    We get "EMASVM"


    Every Memory a Simple Vital Matter

    Thanks for sharing!


Share your thoughts

Your email address will not be published. Required fields are marked *